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August 12th-14th in Seattle


The observation that “La Quinta is Spanish for ‘next to Denny’s’” is a joke made famous by the late comedian Mitch Hedberg. John Reiser, on his new jersey geographer blog, wrote up an analysis of this joke using data scraped from the respective websites of Denny’s (a diner chain) and La Quinta Inns and Suites (a hotel chain). In this case study we use Reiser’s work as inspiration for conducting a similar analysis in R, using a variety of packages for web scraping and processing non-tidy data into tidy data frames to be used in geospatial analysis.

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